Advances in communication research to reduce childhood obesity
https://libcat.nshealth.ca/en/permalink/provcat32567
Jerome D. Williams, Keryn E. Pasch, Chiquita A. Collins, editors.
--New York, NY:
Springer
, c2013.
- Available Online
- View e-Book
- Location
- Online
Limited-edition flavor promotions. Pop-ups on the Net. Junk food blogs. Cereal ads in cartoon shows. Between traditional and emerging media, today's youth are exposed to more advertisements for food and beverages than ever--and, unfortunately, the rising number of overweight and obese children and teenagers reflects this, as do the alarming rates of weight-related disease among young people. Advances in Communication Research to Reduce Childhood Obesity focuses not only on the power of media in…
- Available Online
- View e-Book
- Other Authors
- Williams, Jerome D
- Pasch, Keryn E
- Collins, Chiquita A
- Responsibility
- Jerome D. Williams, Keryn E. Pasch, Chiquita A. Collins, editors
- Place of Publication
- New York, NY
- Publisher
- Springer
- Date of Publication
- c2013
- Physical Description
- 1 online resource (xxxii, 544 p. : 79 ill.)
- ISBN
- 9781461455110
- Subjects (MeSH)
- Health Communication
- Obesity - prevention & control
- Subjects (LCSH)
- Medicine
- Abstract
- Limited-edition flavor promotions. Pop-ups on the Net. Junk food blogs. Cereal ads in cartoon shows. Between traditional and emerging media, today's youth are exposed to more advertisements for food and beverages than ever--and, unfortunately, the rising number of overweight and obese children and teenagers reflects this, as do the alarming rates of weight-related disease among young people. Advances in Communication Research to Reduce Childhood Obesity focuses not only on the power of media in driving food choices in youth, but how these same media may be harnessed in reversing the obesity epidemic. Spanning psychology, marketing, and policy, the book explores the range of advertising strategies targeting young people, salient technological innovations, food industry responses to recent policy initiatives, and issues concerning groups who are at greater risk such as minors from lower-income households who are often faced with food insecurity and poor nutrition, which typically impact communities of color, and pre-teens. Its focus on the multiple levels of communication across these concerns offers readers important insights into both the scope of the problem and the opportunities for solutions. Included in the coverage:the strategic nature of marketing to children and adolescents by food and beverage companies.The role of schools in food and beverage marketing.A multi-method study of how youth perceive and evaluate food advertising. First Amendment implications for combating obesity through regulation of advertising.Targeted marketing of junk food to minority youth: communities fight back.Leveraging industry efforts to fight childhood obesity. Advances in Communication Research to Reduce Childhood Obesity is thought- and action-provoking reading for applied researchers in public health, health promotion, health psychology, maternal and child health, obesity epidemiology, health marketing, and health education.
- Contents
- Overview, The IOM Report, and Integrated Marketing Communications. Introduction: Childhood Obesity: Media, Advertising, Community, and Advocacy / Chiquita A. Collins, Sara E. Champlin, Keryn E. Pasch, Jerome D. Williams -- Progress on Public Policy: The Aftermath of the 2005 Institute of Medicine Report on Food Marketing and the Diets of Children and Youth / Ellen Wartella, Vivica Kraak, Mary Story, Jaya Ginter, Elizabeth A. Vandewater -- Integrated Marketing Communications and Power Imbalance: The Strategic Nature of Marketing to Children and Adolescents by Food and Beverage Companies / Paul Harrison, Michaela Jackson.
- Format
- e-Book
- Location
- Online
Application of systems thinking to health policy & public health ethics : public health and private illness
https://libcat.nshealth.ca/en/permalink/provcat33661
Michele Battle-Fisher.
--Cham, Switzerland:
Springer
, c2015.
- Available Online
- View e-Book
- Location
- Online
Introduction -- The Justice League of Health: Flexing Policy's Muscle -- Health Systems and Policy as the "Price is Right" -- Public versus Private: Stop Stepping on My Toes -- The Sting of Public Health -- Is it Yours, Mine and Ours? -- Building on What We've Started -- Conclusion.
- Available Online
- View e-Book
- Author
- Battle-Fisher, Michele
- Responsibility
- Michele Battle-Fisher
- Place of Publication
- Cham, Switzerland
- Publisher
- Springer
- Date of Publication
- c2015
- Physical Description
- 1 online resource (xi, 100 pages)
- Series Title
- SpringerBriefs in public health
- ISBN
- 9783319122038 (electronic bk.)
- 9783319122021
- Subjects (MeSH)
- Health Communication - ethics
- Health Policy
- Healthcare Disparities
- Models, Theoretical
- Public Health - ethics
- Systems Theory
- Subjects (LCSH)
- Public health - Moral and ethical aspects
- Medical policy - Moral and ethical aspects
- System theory
- Abstract
- Introduction -- The Justice League of Health: Flexing Policy's Muscle -- Health Systems and Policy as the "Price is Right" -- Public versus Private: Stop Stepping on My Toes -- The Sting of Public Health -- Is it Yours, Mine and Ours? -- Building on What We've Started -- Conclusion.
- Contents
- Part I. Systems Within Health Policy and Ethics -- 1. Framing and Revisiting Ethical Policy with a Systems -- 2. The Public, Private, and “Stepping on Toes” in Healthcare -- 3. The Menagerie of Social Agents: People and Their Connections -- 4. Communication and Politics in Healthcare -- 5. Health Systems and Policymaking as the “Price Is Right” -- 6. Ethical and Systematic Approaches to Health Policy -- 7. Health Disparities in Public Health -- Part II. Applications of Modeling to Health Policy -- 8. Mental and Simulated Models in Health Policy Making -- Part III. A Brief Exploration of the Complexity of Health Disparities (As Humanistically as Possible) -- 9. Social Disparity, Policy, and Sharing in Public Health -- 10. The Concentric Model of Health-Bound Networks.
- Format
- e-Book
- Location
- Online
Communicating about Risks and Safe Use of Medicines : Real Life and Applied Research
https://libcat.nshealth.ca/en/permalink/provcat45281
Priya Bahri, editor.
--Singapore:
Adis
, c2020.
- Available Online
- View e-Book
- Location
- Online
At the core of this book lies the question how to approach medicines, risks and communication as a researcher - or anybody planning and evaluating a communication intervention, or wanting to understand communication events in private and the media. With a view to tackle current shortcomings of communication systems and processes for improved implementation, patient satisfaction and health outcomes, a multilayered approach is presented. This combines multiple data types and methods to obtain a w…
- Available Online
- View e-Book
- Other Authors
- Bahri, Priya
- Responsibility
- Priya Bahri, editor
- Place of Publication
- Singapore
- Publisher
- Adis
- Date of Publication
- c2020
- Physical Description
- 1 online resource (xxx, 504 p.) : 32 illus., 30 illus. in color
- ISBN
- 9789811530135
- 9789811530128 (Print ed.)
- 9789811530142 (Print ed.)
- Subjects (MeSH)
- Health Communication
- Health Education
- Pharmaceutical Preparations - adverse effects
- Risk Assessment
- Specialty
- Health Education
- Pharmacy
- Abstract
- At the core of this book lies the question how to approach medicines, risks and communication as a researcher - or anybody planning and evaluating a communication intervention, or wanting to understand communication events in private and the media. With a view to tackle current shortcomings of communication systems and processes for improved implementation, patient satisfaction and health outcomes, a multilayered approach is presented. This combines multiple data types and methods to obtain a wider and deeper understanding of the major parties and their interactions, as well as the healthcare, social and political contexts of information flows, how they interfere and which impact they have. Illustrated with real life experiences of safety concerns with medicines, worldwide active experts discuss the methods and contributions their disciplines can offer. With considerations on terminologies, tabulated overviews on communication types and outcomes, a patient-centred vision and plain language for non-medical readers, the book creates a platform for multidisciplinary collaborations amongst researchers as well as practitioners from communications, healthcare, the social sciences and pharmacovigilance. Importantly, it advocates for an active role of patients and highlights the achievements and aspirations of patient organisations. Finally, the book suggests establishing an inclusive discipline of humanities and epidemiology of medicinal product risk communication to realise full research potential. The authors are driven by the curiosity for communication as the most human behaviour, and as good health is amongst the basic human needs, medicinal product risk communication is an exciting research field of high global relevance.
- Contents
- 1. A Multilayered Research Framework for Humanities and Epidemiology of Medicinal Product Risk Communication -- Part I: Medicines in Real Life as Communication Challenges -- 2. Hormonal Contraceptives: Communication for Risk Awareness and Informed Choice, or a Public Scare? -- 3. COX-2 Inhibitors: Communication of Accumulating Risk Evidence and a Product Withdrawal -- 4. Isotretinoin: Communication for Preventing Birth Defects and Alerting of an Uncertain Risk of Suicide -- 5. Pandemic Influenza Vaccines: Communication of Benefits, Risks, and Uncertainties -- Part II: Tackling the Challenges: Methods for Medicinal Product Risk Communication Research -- 6. Ethical Frameworks -- 7. The Cognitive and Behavioural Sciences -- 8. The Social Sciences -- 9. Rhetoric and Science and Technology Studies -- 10. Media Science and Practice -- 11. Social Media Research -- 12. Design Science with a Focus on User-Centred Evaluation of Written Information -- 13. Dissemination and Implementation Science -- 14. Pharmacoepidemiology -- 15. Legal Frameworks -- 16. From Passive to Active: Patients as Contributors to Medicinal Product Risk Communication Research.
- Format
- e-Book
- Location
- Online
Communicating nutrition : the authoritative guide
https://libcat.nshealth.ca/en/permalink/provcat45699
Barbara Mayfield, editor.
--Chicago, IL:
Academy of Nutrition and Dietetics
, c2020.
- Available Online
- View e-Book
- Location
- Online
Written and reviewed by experienced nutrition communicators and educators, this authoritative guide provides the knowledge and skills needed to develop and deliver all types of communication in a variety of settings.
- Available Online
- View e-Book
- Other Authors
- Mayfield, Barbara
- Responsibility
- Barbara Mayfield, editor
- Place of Publication
- Chicago, IL
- Publisher
- Academy of Nutrition and Dietetics
- Date of Publication
- c2020
- Physical Description
- 1 online resource
- ISBN
- 9780880910170
- Subjects (MeSH)
- Health Communication - methods
- Health Education - methods
- Nutritional Physiological Phenomena
- Nutritional Sciences - methods
- Specialty
- Health Promotion
- Nutritional Sciences
- Abstract
- Written and reviewed by experienced nutrition communicators and educators, this authoritative guide provides the knowledge and skills needed to develop and deliver all types of communication in a variety of settings.
- Contents
- SECTION 1. Communication Forms the Foundation of Professional Practice -- SECTION 2. Nutrition Communication Is Science-Based -- SECTION 3. Nutrition Communication Is Audience-Focused -- SECTION 4. Designing and Delivering Presentations -- SECTION 5. Designing and Delivering Communication via Print, Video, and Demonstrations -- SECTION 6. Designing and Delivering Communication via Mass Media -- SECTION 7. Practices That Can Make or Break Success in Designing and Delivering Communication -- SECTION 8. Designing and Delivering Professional Communications -- Continuing Professional Education -- APPENDIX: Example of Dietetics Research Published in a Scholarly Journal.
- Format
- e-Book
- Location
- Online
Effective Medical Communication : The A, B,C, D, E of it
https://libcat.nshealth.ca/en/permalink/provcat45596
Subhash Chandra Parija, Balachandra V. Adkoli, editors.
--Singapore:
Springer
, c2020.
- Available Online
- View e-Book
- Location
- Online
- Available Online
- View e-Book
- Responsibility
- Subhash Chandra Parija, Balachandra V. Adkoli, editors
- Place of Publication
- Singapore
- Publisher
- Springer
- Date of Publication
- c2020
- Physical Description
- 1 online resource (xxvi, 266 p.) : 68 illus., 65 illus. in color
- ISBN
- 9789811534096
- 9789811534089 (Print ed.)
- 9789811534102 (Print ed.)
- Subjects (MeSH)
- Communication
- Health Communication
- Specialty
- Health Education
- Contents
- Part I. Communication Skill for Everyone - Begin with a Bang! -- 1. Communication Vocabulary and Landscape -- 2. Role of Mentoring in Developing Communication Skills -- 3. Feedback: How to Give and Take? -- Part II. For Students and Residents: Catch Them Young! -- 4. Effective Non-verbal Communication -- 5. Doctor–Patient Communication -- 6. Communication Training for Obtaining Informed Consent for Medical Research -- 7. Prescription Communication Using 5-R Framework -- 8. Effective Podium Presentation is More Than Showing Power Point Slides -- Part III. For Junior and Mid Faculty: Hold Them Strong! -- 9. Teaching, Learning, and Assessing Communication Skills -- 10. Communication in Large Classrooms: Issues, Challenges, and Solutions -- 11. Publishing Effectively and Ethically -- 12. How to Handle General Public, Media, Press, and Very Important Persons -- 13. Social Media and Medical Education: Issues, Influences, and Impact -- 14. Language Skills in Research Paper Writing -- Part IV. For Leaders: Can’t Go Wrong! -- 15. Communication Skills for Organizing Workshops -- 16. Communication Skills for the Leaders in Health Professions Education -- 17. Conflict Management and Communication -- 18. The Future of Communication in a Digital World -- Part V. Depending upon Situations, Play Ping-Pong! -- 19. Sensitive Issues in Communication-Empowering Patients Needing Palliative Care -- 20. The Role of Medical Humanities in the Development of Communication Skills -- 21. Communication Skills for Medical Professionals: Perspectives from the Middle East -- 22 Cultural Sensitivities in Communication: A Southeast Asian Countries Perspective -- 23. Salutogenesis Approach to Communication -- 24. Role of Music in Therapeutic Communication -- 25. Take-Home: Communication Skills Can Be Taught.
- Format
- e-Book
- Location
- Online
Email Communications between Patients and Healthcare Providers
https://libcat.nshealth.ca/en/permalink/chpams37851
IWK. Quality, Patient Safety and Patient Experience.
Halifax, NS:
IWK Health Centre
, 2020.
- Pamphlet Number
- PL-0833
- Available Online
- View Pamphlet
This pamphlet is about the risks of using email. It provides information on communications by email between patients and healthcare providers at the IWK Health Centre.
- Available Online
- View Pamphlet
- Corporate Author
- IWK. Quality, Patient Safety and Patient Experience
- Place of Publication
- Halifax, NS
- Publisher
- IWK Health Centre
- Date of Publication
- 2020
- Format
- Pamphlet
- Language
- English
- Physical Description
- 1 electronic document : digital, PDF file
- Subjects (LCSH)
- Electronic mail messages
- Medical records
- Physician and patient
- Abstract
- This pamphlet is about the risks of using email. It provides information on communications by email between patients and healthcare providers at the IWK Health Centre.
- Responsibility
- IWK Quality, Patient Safety and Patient Experience, Halifax, NS
- Pamphlet Number
- PL-0833
Health Communication
https://libcat.nshealth.ca/en/permalink/provcat29878
by Richard K. Thomas.
--Boston, MA:
Springer Science+Business Media
, c2006.
- Available Online
- View e-Book
- Location
- Online
- Available Online
- View e-Book
- Author
- Thomas, Richard K
- Responsibility
- by Richard K. Thomas
- Place of Publication
- Boston, MA
- Publisher
- Springer Science+Business Media
- Date of Publication
- c2006
- ISBN
- 9780387261164
- Subjects (MeSH)
- Health Communication
- Professional-Patient Relations
- Subjects (LCSH)
- Practice of medicine
- Format
- e-Book
- Location
- Online
The Knowledgeable patient : communication and participation in health
https://libcat.nshealth.ca/en/permalink/provcat54549
Hill, Sophie.
--West Sussex, England:
Wiley-Blackwell
, 2011.
- Call Number
- W 85 K56 2011
- Location
- IWK Health Sciences Library
- Call Number
- W 85 K56 2011
- Author
- Hill, Sophie
- Place of Publication
- West Sussex, England
- Publisher
- Wiley-Blackwell
- Date of Publication
- 2011
- Physical Description
- 223 p.
- ISBN
- 9.78E+12
- Subjects (MeSH)
- Patient Education as Topic
- Health Communication
- Patient Participation
- Professional-Patient Relations
- Format
- Book
- Location
- IWK Health Sciences Library
- Copies
- 1
- Loan Period
- 2 weeks
The knowledgeable patient : communication and participation in health
https://libcat.nshealth.ca/en/permalink/provcat27945
Hill, Sophie.
--Mississauga, ON:
Wiley
, 2011.
- Available Online
- View e-Book
- Location
- Online
- Available Online
- View e-Book
- Author
- Hill, Sophie
- Place of Publication
- Mississauga, ON
- Publisher
- Wiley
- Date of Publication
- 2011
- ISBN
- 9781444346855
- Subjects (MeSH)
- Evidence-Based Practice
- Health Communication
- Health Literacy
- Patient Education as Topic - methods
- Patient Participation
- Contents
- Does communication with consumers and carers need to improve? / Megan Prictor and Sophie Hill -- A new conceptual framework for advancing evidence-informed communication and participation / Sophie Hill and Mary Draper -- Interventions for communication and participation : their purpose and practice / Sophie Hill, Dianne Lowe and Rebecca E. Ryan -- Identifying outcomes of importance to consumers' communication and participation / Sophie Hill, Dianne Lowe and Joanne E. McKenzie -- Communicating risk and risk statistics for preventing chronic disease / Sophie Hill, Adrian G.K. Edwards and Dianne B. Lowe -- What does participation mean? reshaping our understanding of the meaning of surgery / Sophie Hill and Jessica Kaufman -- Disclosure : a case study of communication about medically-acquired risk for a rare disease / Rebecca E. Ryan, Jessica Kaufman and Sophie Hill -- How I used a systematic review from the Cochrane Library / Helen Dilkes, Jessica Kaufman and Sophie Hill -- Evidence and resources for system decision making : improving the experience of health and treatment / Dianne B. Lowe, Sophie Hill and Rebecca E. Ryan -- Looking at online health information more critically / John Kis-Rigo -- Learning to communicate / Megan Prictor ... [et al.] -- Getting the most out of research : using what we know / Dell Horey, Jessica Kaufman and Sophie Hill -- Research agendas for knowledgeable patients / Ruth Stewart and Sandy Oliver -- Managing multiple health problems : is there evidence to support consumer-focused communication and participation? / Rebecca E. Ryan and Sophie Hill -- Partners in care : an evidence-informed approach to improving communication with women in a hospital setting / Sophie Hill, Maureen Johnson and Mary Draper -- Building health literate societies / Sophie Hill ... [et al.] -- Tools for building research capacity and knowledge transfer / Helen Dilkes, Jessica Kaufman and Sophie Hill -- Emerging technologies for health communication / Yannis Pappas and Josip Car.
- Format
- e-Book
- Location
- Online
Social Media for Medical Professionals : Strategies for Successfully Engaging in an Online World
https://libcat.nshealth.ca/en/permalink/provcat44412
David R. Stukus, Michael D. Patrick, Kathryn E. Nuss.
--Cham:
Springer
, c2019.
- Available Online
- View e-Book
- Location
- Online
Medical professionals are increasingly engaging with social media in an effort to provide credible evidence-based information and combat the misinformation that patients are finding online and bringing to office visits. Medical professionals are uniquely poised to recognize the harm that can come from applying the incorrect information to decisions affecting one’s health, while they are also able to serve as valued and knowledgeable experts online and engage with patients and the public to prov…
- Available Online
- View e-Book
- Author
- Stukus, David R.
- Other Authors
- Patrick, Michael D.
- Nuss, Kathryn E.
- Responsibility
- David R. Stukus, Michael D. Patrick, Kathryn E. Nuss
- Place of Publication
- Cham
- Publisher
- Springer
- Date of Publication
- c2019
- Physical Description
- 1 online resource (xiv, 221 p.) : 52 illus., 51 illus. in color
- ISBN
- 9783030144395
- 9783030144388 (Print ed.)
- 9783030144401 (Print ed.)
- Subjects (MeSH)
- Health Communication
- Physician's Role
- Social Media
- Social Networking
- Specialty
- Communication
- Telemedicine
- Abstract
- Medical professionals are increasingly engaging with social media in an effort to provide credible evidence-based information and combat the misinformation that patients are finding online and bringing to office visits. Medical professionals are uniquely poised to recognize the harm that can come from applying the incorrect information to decisions affecting one’s health, while they are also able to serve as valued and knowledgeable experts online and engage with patients and the public to provide accurate, up-to-date information. Social Media for Medical Professionals: Strategies for Successfully Engaging in an Online Worldis a unique, first-of-its-kind resource, providing specific social media strategies for engagement, as well as advice regarding best practices for professionals to maintain at all times. Chapters discuss many aspects pertaining to social media, covering the basics, researching and assessing credible medical information online, and best practices for discussing myths and misconceptions with patients. Later chapters cover the benefits of engaging in social media as a medical professional, strategies for increasing engagement and building an audience, various options and platforms for content creation and finding your niche, dos’s and don’ts regarding patient privacy, and strategies for dealing with negative comments online. A uniquely practical resource, Social Media for Medical Professionals: Strategies for Successfully Engaging in an Online World will be of interest to medical professionals across the spectrum of healthcare, from the student to the seasoned clinician, providing valuable perspective on practicing medicine in an evolving digital world.
- Contents
- 1. Social Media: Changing the Human Experience -- 2. A Brief History of Digital Communications -- 3. Myths That Prevent Medical Professionals from Engaging -- 4. The Role of Medical Professionals in Social Media -- 5. The Art of Digital Storytelling -- 6. If You Tweet It, They Will Come -- 7. Content Curation -- 8. Content Creation -- 9. Dos and Don’ts: Social Media Tips for the Medical Professional -- 10. How to Spot and Deal with Internet Trolls -- 11./ The Sky Is the Limit.
- Format
- e-Book
- Location
- Online
Social Media in Clinical Practice
https://libcat.nshealth.ca/en/permalink/provcat40698
Bertalan Meskó.
--London:
Springer
, c2013.
- Available Online
- View e-Book
- Location
- Online
Social media has been clearly changing the way medicine is practiced and healthcare is delivered. Medical professionals must be able to meet the special needs of technology-aware patients and use digital technologies in their work and communications properly. Each physician should find the tools that will assist them in their workflow, and patients need to be educated how to use the internet. It is the responsibility of medical professionals to contribute to this process. The constantly evolvin…
- Available Online
- View e-Book
- Author
- Meskó, Bertalan
- Responsibility
- Bertalan Meskó
- Place of Publication
- London
- Publisher
- Springer
- Date of Publication
- c2013
- Physical Description
- 1 online resource (ix, 155 p. : ill.)
- ISBN
- 9781447143062
- 9781447143055 (print ed.)
- Subjects (MeSH)
- Blogging
- Clinical Medicine - methods
- Health Communication - methods
- Medical Informatics Applications
- Physician-Patient Relations
- Social Media
- Abstract
- Social media has been clearly changing the way medicine is practiced and healthcare is delivered. Medical professionals must be able to meet the special needs of technology-aware patients and use digital technologies in their work and communications properly. Each physician should find the tools that will assist them in their workflow, and patients need to be educated how to use the internet. It is the responsibility of medical professionals to contribute to this process. The constantly evolving digital world must be used in the practice of medicine to improve the care of patients. However, the only way to do so effectively is via evidence-based, meaningful and strategic use. Social Media in Clinical Practice provides practical guidance in this mission and is thus essential reading for all medical personal looking into approaching this for the first time.
- Contents
- Social media is transforming medicine and healthcare -- Using medical search engines with a special focus on Google -- Being up-to-date in medicine -- Community sites: Facebook, Google+ and medical social networks -- The World of E-Patients -- Establishing a medical blog -- The role of Twitter and microblogging in medicine -- Collaboration online -- Wikipedia and Medical Wikis -- Organizing medical events in virtual environments -- Medical smartphone and tablet applications -- Use of social media by hospitals and medical practices -- Medical video and podcast -- Creating presentations and slideshows -- E-mails and privacy concerns -- Social Bookmarking -- Conclusions.
- Format
- e-Book
- Location
- Online
Strategic urban health communication
https://libcat.nshealth.ca/en/permalink/provcat33827
Charles C. Okigbo, editor.
--New York:
Springer
, c2014.
- Available Online
- View e-Book
- Location
- Online
- Available Online
- View e-Book
- Other Authors
- Okigbo, Charles C.
- Responsibility
- Charles C. Okigbo, editor
- Place of Publication
- New York
- Publisher
- Springer
- Date of Publication
- c2014
- Physical Description
- 1 online resource (xvii, 225 pages)
- ISBN
- 9781461493358 (electronic bk.)
- 9781461493341
- Subjects (MeSH)
- Developing Countries
- Health Communication - methods
- Health Promotion - methods
- Urban Health Services - organization & administration
- Urban Health
- Urban Population
- Subjects (LCSH)
- Urban health
- Public health
- Contents
- 1. Strategy: What It Is -- 2. Strategic Communication Campaigns -- 3. Urbanization, Population, and Health Myths: Addressing Common Misconceptions with Strategic Health Communication -- 4. “Soaps” for Social and Behavioral Change -- 5. Strategic Health Communication in Urban Settings: A Template for Training Modules -- 6. Risk, Crisis, and Emergency Communication in Developing Countries: Identifying the Needs of Urban Populations -- 7. Strategic Health Communication for Cancer Prevention -- 8. Strategic Health Communication -- 9. Integrating HIV/FP Programs: Opportunities for Strategic Communication -- 10. Communicating for Action: Tackling Health Inequity in Urban Areas -- 11. Beyond Thinking and Planning Strategically to Improve Urban Residents’ Health -- 12. Health Communication Strategies for Sustainable Development in a Globalized World -- 13. Urbanization and Strategic Health Communication in India -- 14. Urban Health Communication Strategy of Pro-Poor Growth for Sustained Improvement in Health in South Asia -- 15. The Role of Sports in Strategic Health Promotion -- 16. The Internet as a Sex Education Tool: A Case Study of an Online Thai Discussion Board -- 17. Advertising and Childhood Obesity in China.
- Format
- e-Book
- Location
- Online
